For this project, I developed a comprehensive visual identity system for Neuschwanstein Castle, a UNESCO World Heritage site nestled in the Bavarian Alps. The goal was to craft a cohesive brand that honors the castle’s fairytale charm while functioning across a wide range of applications. My design system includes over a dozen deliverables—from stationery like a letterhead and business card to an informational tourist booklet and a set of print advertisements designed for The New Yorker.
Printed spread of all design elements and deliverables
Letterhead
Envelope
Business Card
Website
Delivery Van
